Our Founding Team
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Lane Nemeth is easily one of the most successful contemporary female entrepreneurs of our time. Lane founded Discovery Toys in her garage in 1978 and developed it into a thriving $100,000,000 enterprise and eventually sold it to Avon in 1997. Lane holds the distinction of being one of the top 25 businesswomen of the 1980's having been recognized in hundreds of articles, media outlets and has won an array of prestigious awards.
In 2004, Lane came out of retirement to launch Petlane, a company devoted to enhancing the lives of pets and the people they love. Besides being a pet advisory business, Petlane strives to constantly develop specialty pet products and offer direct sales opportunities to people who have a sincere love for their companion animals and a desire to create multiple streams of income by starting a pet advisor business. Petlane truly is a labor of love...
Born and raised in New York City, Lane received her Bachelor of Arts from the University of Pittsburgh and a Master's Degree from Seton Hall. Lane Nemeth's love of animals and devotion to improving their lives comes from a lifetime of giving and receiving love from her own beloved companion animals. |
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Dr. Laura Pasten was the private veterinarian for the adorable feline celebrity "Morris the Cat" having taken care of ALL NINE LIVES! Dr. Pasten is a celebrity in her own right, hosting her own one hour radio show on KMVR. Additionally, she is the spokesperson for the American Veterinary Association for media presentations.
Dr. Pasten is an active and integral member of several veterinary associations to include the AVMA Ethics Committee, AVMA PR Committee and AVMA Pet Disaster Aid Committee, in addition to being a CVMA Delegate, where she has served on the Board of Directors. She has received the Worlds Who's Who of Women 1992-present as well as the "Women of the Decade Award" from the American Biographical Institute.
Dr. Pasten earned her B.A. from Stanford in 1970, and her D.V.M. in 1974 from U.C. Davis. She completed her internship at Cornell University in 1975. She has since published well over 200 articles, including The Morris Report, Veterinary Economics, and Veterinary Forum. |
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Tara Nemeth's two passions are people and pets. Tara grew up watching her entrepreneurial mother, Lane Nemeth, lead Discovery Toys, the child learning and development toy company Lane founded and built to over $100,000,000 in sales. Tara shared her mother's commitment to helping children and set her sights on a career in family therapy. After receiving her Bachelor of Arts from Brandeis University, she earned a Masters in Marriage and Family Therapy from the University of Oregon. In the process she worked as a preschool teacher and a clinician focusing on early intervention for children with Autism.
During Tara's studies, she and her mother, who had sold Discovery Toys in 1997, frequently discussed projects that combined their mutual interests. From these conversations, Petlane was born in 2004.
"Petlane is about enriching lives," says Tara. "We focus on products that enrich the lives of pets and the people they love, and, in the process, help our dedicated Pet Advisors to reach their goals and live their dreams." |
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Laurie De Seguirant has always possessed a passion for service. He went to college at Denver Bible College and graduate school at San Francisco Theological Seminary. His mechanical and creative aptitude, however, set him on a course that ultimately allowed him to do all three. He was Director of Manufacturing, Product Development and Quality Assurance/Safety for Discovery Toys and was responsible for establishing manufacturing throughout the Pacific Rim. This included designing product, setting specifications, and training compliance to all ASTM and CFR United States Quality and Safety Regulations. Laurie brings to Petlane his passion to serve and over 30 years of product development and design. |
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